Sunday, November 24, 2024
Reaching Booming Emerging Markets – Berto plugs in
Many suppliers of printers and consumables (ink and toner) are looking to emerging markets as the traditional, large markets in North America and Europe decline in sales.
Berto
Our in-house cartoonist, Berto, lives in Santiago, Chile and has been poking fun at our industry every month since 2011.
Kicking a Goal for Remanufacturing -Berto at the World Cup
Kicking a goal at the 2014 World Cup is a great opportunity for sponsorship and to raise the profile for remanufacturing - so Berto took the opportunity.
Aftermarket Lobbies Government and Media -Berto
Each trade association around the globe lobbies government and media to raise the profile of aftermarket products that provide choice for consumers.
Cartridge Prices Can Send You Broke – Berto’s contribution
The amount you spend on a printer is less than the cartridge prices you will pay over the next two years. It can send you broke, as Berto muses this month.
Toner and Ink Star Wars – Berto’s battle for the universe
There has been a struggle between toner and ink technologies for more than three decades of Star Wars proportions to win a larger printer base market share—particularly in the office sector
The Search for Empty Cartridges – Berto Tosses It In
The search for empty cartridges continues. Every year, millions of used printer cartridges are thrown away and take up valuable space in landfills.
Prisoners Keep Government in the Black – Berto
Professionals have taught prisoners how to remanufacture printer cartridges for the Indian government, providing a cheap solution to keep in the black.
Poor Quality Printed Report – Berto comes home from school
Berto "draws" on life again with a poor quality printed report being delivered home from school —which may actually have delivered a better result!
Free Samples from 400 Exhibitors -Berto draws on life
Free samples from the 400 RemaxWorld exhibitors is only one takeaway from the world's largest printer and supplies exhibition in China, as Berto found out.
Setting Standards for Cartridges -Berto Measures Up
Like most industries, the print industry is highly involved in the setting of standards for cartridges in the areas of quality, environment and management. So how does Berto maeasure up?