Wednesday, December 25, 2024
Desperate Times Give Way to Lies and Fake News
Desperate times give way to lies and fake news when the facts don’t suit the argument and some will be fooled but not everyone will be fooled all the time.
Blogs
You've read the news, now here are the views... from the industry's top thought leaders.
Printer Cartridge Parts Galore – Berto asks what is an OPC?
The printer cartridge itself is a consumable component of a laser printer and has component parts galore inside it such as the drum, often called the OPC.
The Independent Resellers Lot – an interview with Ian Elliott
The market for office products and equipment is very different today and it has become a desperate lot for independent resellers according to Ian Elliott.
Seven Reasons For Having a Digital Marketing Strategy
Seven reasons for having a digital marketing strategy given everyone is online all day these days and you should have a Digital Marketing Strategy or DMS.
Printer Security Trumped – Berto panicks
To fully protect your company you must make sure every device including your printer has adequate security and an appropriate firewall: Trumped by a wall!
Some Leaders See Bright Future – Berto needs sunglasses
Truly inspiring leaders see the bright side of any issue including the future. RT Media seeks to inform, educate and nurture the global imaging industry. Berto needs sunglasses.
Hanging On For Service – Berto wants to give up
Customer experience is becoming more important than price and product and customers will not keep hanging on for service any more and will go and find a better customer experience with your competitors.
Top Nine Digital Marketing Strategies You Can Use Now
The top nine digital marketing strategies you can use now to attract new customers and retain current ones to digitally market your brand.
Zapped by Laser Printer Again – Berto gets up to mischief
Laser printers produce high-quality text and graphics when a laser beam hits a negatively charged "drum" so its not possible to be zapped by a laser printer
Marketing Into the Printing Consumables Industry
Marketing into the printing consumables industry requires a step-by-step series iof actions to achieve brand awareness, customer engagement, and sales.