Brother Rolls Out Value Subscription Program

Brother Rolls Out Value Subscription Program

To better manage business printing needs, Brother released its Value Subscription Program (VSP), a convenient, all-inclusive subscription program that offers an easy print management solution ideal for businesses looking to eliminate the complexity of managed print services.

For a flat monthly fee, customers receive printers, supplies and services without the worry of downtime when service is needed.

Brother authorized partners can provide its customers with options for selecting what printers are the best fit for their print-as-a-service (PaaS) business. Customers can freely select models, page volume level and length of time (12 to 36 months) and adjust at any time. In this way, customers receive an easy print management solution on hardware, supplies and services with predictable monthly billings that assists with budget planning, access to state-of-the-art technology, predictability on unexpected maintenance with little to no disruption to business and scalability with the integration of new devices as the business grows.

“Brother is for business providing peace of mind to our customers and partners allowing them to focus on what is important – their business,” says Fernando Maroniene, Senior Director, SMB Product Marketing, Brother International Corporation. “We listened to our customers and built a program that we believe will help differentiate our partners in the marketplace, drive profitability and further strengthen their customer relationships.”

Focusing on ease of planning and flexibility, VSP is launching with nine printers and all-in-ones made to fit a range of business needs and fleets, to accommodate the new hybrid way of working.

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