Brother to Reduce Use of Virgin Materials

Brother to Reduce Use of Virgin Materials

Brother to Reduce Use of Virgin Materials

Brother to Reduce Use of Virgin MaterialsBrother Group claims to reduce the ratio of virgin materials used in products, including packaging materials, to 65% or less by FY2030, through the expansion of circular-economy-based business and materials recycling.

The OEM has revised the resource circulation targets of the “Brother Group Environmental Vision 2050,” the environmental goals for FY2050.

Brother to Reduce Use of Virgin Materials

“In the future, Brother will continue its efforts to reduce the use of virgin materials by providing maintenance and reusing products to allow products to be used longer than before, and using recycled materials in products as much as possible, through the expansion of subscription-based businesses that connect customers and Brother,” said the spokesman of Brother.

The Brother Group established the Environmental Vision 2050 in 2018 as its environmental goals to contribute to solving environmental issues on a global scale, and also set the medium-term targets for FY2030 as milestones for the Vision. In the same year, the Brother Group’s CO2 emission reduction target was recognized by the Science Based Targets initiative as a science-based emission reduction target for achieving the 2°C target of the Paris Agreement. And in 2020, the Group expressed its support for the recommendations of the Task Force on Climate-related Financial Disclosures (TCFD), an international framework that encourages analysis and disclosure of financial impacts of climate change.

Furthermore, the Group has expressed its commitment to contributing to the creation of a decarbonized society by revising its CO2 emission reduction targets in 2021 and is aiming to become carbon neutral in all business activities and minimize CO2 emissions throughout the value chain by FY2050. To mark the completion of a new environmentally friendly office building to be constructed at Mizuho Factory, the Group’s Head Office is planning to achieve carbon neutrality by the end of FY2026 as a part of this contribution.


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