CEE Remanufactures Concern New-built and Clones

The overall consumables market in Central and Eastern Europe (CEE) declined by 6.4% year on year (YOY) in the first half of 2014 (1H2014). Inkjet consumable shipments decreased by 9.2% and the overall inkjet market in the region suffered contraction in volume in this period.

According to IDC, the decline was caused by the dropping installed base, especially in the consumer segment. Also, IDC found the market becomes concerning about new-build compatibles and clone competing against traditional local remanufacturers and refilling companies.

As reported, new-build compatibles and clones from Asia, which are expanding into the CEE consumable market, have become a threat to the remanufacturing industry. Ilona Stankeova, Research Director at IDC CEMA, revealed, “Traditional local remanufacturers are trying to broaden their product portfolio in order to maintain healthy revenue streams. OEM vendors are promoting devices and systems that promise lower cost per page (HP’s InkAdvantage, HP’s Russian Project, Epson’s ink tank systems) and offering managed or basic print services to help ensure consumables revenues.”