FusionPlus Data Cheers On Print-Rite Pelikan UK Deal

FusionPlus Data Cheers On Print-Rite Pelikan UK Deal

A new partnership between FusionPlus Data and Print-Rite Pelikan (PRPS) will provide channel partners and resellers with world-class products and loyalty recognition in the United Kingdom.

“This is a very exciting time to become a preferred Pelikan brand dealer and rewards partner,” said Jason Doran (pictured)—General Manager Europe, Sales & Marketing, Print-Rite Europe Ltd. “We chose to partner with FusionPlus Data to coincide with the launch of the iconic Pelikan brand toner and ink cartridges in the UK.”

According to Doran, the Pelikan brand is 182 years old and is the only recognisable and true alternative OEM brand that stands for quality and reliability in office consumables.  “Our ink and toner cartridge range and catalogue will now be integrated and available through all nine of the leading industry software providers. The Pelikan branded products will offer up to 60% gross margin for dealers who can also join the rewards program to earn points and prizes.  The hundreds of dealers using Fusionplus Data will now be able to quickly and easily activate the product catalogue in their back-office and e-commerce solutions.  This is a very exciting time to become a preferred Pelikan brand dealer and rewards partner.”

The Pelikan brand’s objective is for imaging consumables is to grow globally.  The Pelikan brand offers a new and different approach where Dealers can increase their average selling prices, make more cash profit and get rewarded with all kinds of bonuses, rebates and of course, Reward Points as they grow. This is what the OEMs do and it works. This is our approach for Pelikan branded products and honestly, that’s what’s getting the industry excited.

Steve Bilton (pictured), Managing Director of FusionPlus Data, added: “With more and more sales switching to on-line, the timing could not be better to welcome PRPS and such a well-established and high-profile brand as Pelikan to the FusionPlus partner program – I’m sure their innovative product range and sales approach will prove to be extremely popular with the dealer community, and their customers!”

Resellers wanting to know how they can get onboard should email Jason Doran requesting more information.

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