IDC Predicts Growth of Page Volume in Asia-Pacific

International Data Corporation (IDC) launched a new research study of worldwide page volume that predicts the growth in Asia-Pacific regions, excluding Japan (APeJ).

IDC’s study predicts worldwide page volume will remain flat from 2013 to 2017. Page volume in the APeJ region will surpass US consumption and reach the highest market share worldwide by 2015. Also, IDC expects China and India will be the major growth countries in the APeJ region.

Furthermore, IDC believes monochrome laser printing will maintain its lion’s share of page volume through 2017. However, researchers see a decline in average monthly print volume (AMPV). Owing to color laser multifunction printers (MFPs), the installed base and pages for color laser are expected to grow, but are also limited by falling AMPVs.

IDC forecasts a decline for inkjet’s installed base and pages through 2017 due to inkjet’s large, existing installed base and low page volume.

According to IDC’s new research, mobile printing is growing rapidly on a year-over-year (YOY) basis. Further, more than 50% of smartphone and tablet owners will use mobile printing in the office by 2015.

The data of this research showed worldwide page volume from digital hardcopy devices decreasing to 2.98 trillion in 2012, a 1.5% decline YOY compared to 3.03 trillion in 2011.