Kolit Offers MPS Solutions for Office Equipment Leasing to Thrive in Stock-based Market
In recent years, the Chinese office equipment leasing market has faced increasing pressures from growing competition and a continuous decline in installation demands and printing yields. How to survive and thrive in a stock-based market has become a significant concern for many in the segment. Bryan Wang, General Manager of Guangdong Kolit Copier Technology Co., Ltd. shares insights and solutions to address this challenge.
Bryan believes that the essence of leasing is service rather than price. While it is true that lower prices can boost installation rates, the ever-increasing operation costs and the relentless decline in per-machine metering income have caused most leasing partners to experience reduced profitability or even face challenges in remaining profitable.
To this end, Kolit has conducted thorough analyses of users, market segments, print yields, income per machine, and solution income. It has shifted focus to providing services to user groups with high print yields and color printing demands. Within this segment, Kolit further breaks down users into several levels, differentiating service standards for each level. In 2023, Kolit introduced its service initiative, “Print Volume is King, Unrestricted Color Printing”.
To ensure profitability, leasing service providers should optimize their management across several areas, including user management, income management, equipment management, staff management, and cost management. According to Bryan, Kolit optimization practices include:
- Utilizing brand new Gestetner copiers to replace second-hand copiers in the leasing segment, enhancing user satisfaction and device stability.
- Launching Kolit toner for leasing device as well as other main units to reduce printing cost per page and prolong the lifespan of consumables.
Bryan emphasizes that the selection and finalization of products are crucial for cost control, especially when the original manufacturer can provide support with consumables and parts, making it even more advantageous.
For large-scale enterprises in the current stock-based leasing industry to maintain profitability, they must not only focus on user optimization but also implement refined management and analysis of various factors, such as equipment usage status, labor dispatch efficiency, regional service patterns, and per-page consumable costs.
Since the beginning of this year, Kolit has repositioned its leasing club, “Xiaoweijida. ” Bryan reveals the new focus of this leasing club is to expand the user optimization base and industry reach, implementing the principle of ‘Print Volume is King, Unrestricted Color Printing’ with every partner. He states that they will conduct precise cost calculations to ensure that both ‘product cost control and management cost control’ are applied to every detail, every product, and every employee.
Kolit will exhibit at this year’s RemaxWorld Expo at Booth No. 6110. Interested visitors are welcome to visit their booth to learn more.
About Kolit
Guangdong Kolit Copier Technology Co.,Ltd. is one of the largest office equipment sales and service providers in China, a comprehensive partner of Ricoh, and a key partner of Canon for PP. The group has expanded to include 21 wholly owned branches, 3 business divisions, and 3 manufacturing factories, serving over 50,000 copier leasers. Annual sales of toners dedicated to Managed Print Services (MPS) have reached 1,200 tons. Product and service offerings cover brand new copier machines (OP/PP), copier remanufacturing (OP/PP), original brand new toners, toners specifically designed for graphic print leasing, both brand new and remanufactured spare parts, and solutions for graphic print and office copier leasing, all operated under the Kolit brand.
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