Local Retailer Beats Big Boxes with Back-to-School Savings for Students
Cartridge World is making sure students get a passing grade when it comes to selecting the right printing supplies. In addition to buying college essentials such as text books and computers, a reliable printer and budget-friendly ink or toner are necessary when heading back to school.
“Students are so busy getting ready for college, they don’t have time to research printers”
“Students are so busy getting ready for college, they don’t have time to research printers,” said Tom McLaughlin, marketing director at Cartridge World North America. “They can save a small fortune if they visit Cartridge World before stopping at a Big Box store. We’ll help students choose the right printer for their needs.”
Cartridge World looks at selling printers differently. Their aim is to sell printers and supplies that make the most sense for customers. “Tech-savvy students probably need a printer that’s Wi-Fi direct and capable of receiving print jobs from smart phones, tablets and laptops while running between classes,” added McLaughlin.
Cartridge World also offers tips to help students find the best printer to take to college:
1. Determine the cost for ink. The cost of ink can be 10 times as much as the printer.
2. Stay away from printers that use tri-color ink cartridges. The ink costs a fortune because when one color is empty, you need to replace the entire cartridge.
3. Look for reliability. Take expert advice on printer reliability, read reviews and make sure the printer lasts for four years.
(Source: www.businesswire.com)
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