Xerox Unveils New Laser Cartridges in India

Xerox India trotted out a new set of laser cartridges for use in HP and Canon A4 printers, said The Times of India.

It was noted that the new products are compatible with many HP and Canon A4 printers and will be extended further in the coming months. Plus, the OEM partnered with E-Commerce website FlipKart to promote the products. The price of these products starts from Rs 2,000 onwards, said the statement.

According to Xerox, its laser cartridges can help enterprises and small and medium businesses (SMBs) cut more than 25% of their printing costs.

Xerox India executive director (Technology, Channels and International Business) Vipin Tuteja asserted, “Xerox branded toners and cartridges for multi-branded printers provide savings to the customer while delivering best quality printing. This is already a successful global business for Xerox in nearly 40 countries.”

“Xerox is a respected global brand for printing and document management solutions. Being the exclusive online marketing partner of their new offering complements our philosophy of providing better value, great quality and convenience to our customers,” Flipkart SVP (Retail) Kalyan Krishnamurthy said.