Reaching Booming Emerging Markets – Berto plugs in
Many suppliers of printers and consumables (ink and toner) are looking to emerging markets as the traditional, large markets in North America and Europe decline in sales.
According to Wikipedia, an emerging market is a country that has some characteristics of a developed market, but does not satisfy standards to be termed a developed market. This includes countries that may become developed markets in the future or were in the past. The term “frontier market” is used for developing countries with smaller, riskier, or more illiquid capital markets than “emerging”. The economies of China and India are considered to be the largest emerging markets. According to The Economist, many people find the term outdated, but no new term has gained traction. Emerging market hedge fund capital reached a record new level in the first quarter of 2011 of $121 billion. The four largest emerging and developing economies are the BRICS countries of Brazil, Russia, India, China and South Africa.
Berto #17: July 5, 2014, Reaching Booming Emerging Markets – Berto plugs in
Last month’s Berto cartoon: Kicking a Goal for Remanufacturing —Berto visits the World Cup
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